Top 3 Digital Marketing Trends For 2021

Digital trends continue to evolve year after year, and marketers who want to stay ahead of their competition should always be in tune with any change in digital marketing strategies.

So today, to help you adapt to emerging technologies and stay ahead in your market, I assembled a list of the TOP 3 DIGITAL MARKETING TRENDS for 2021.

1. Voice Search

FACT: In 2021, Voice Search will be used in over 70% of all searches worldwide.

How does this impact internet marketing?

Since Voice Search delivers an audio response based on text read on web pages relevant to the search, the optimization process that used to aimed at text based search engines has become immensely complex in that SEO professionals are now faced with another challenge; To write text rich copy that caters to prospect clients who no longer use a few descriptive words to find a website, instead they use long phrases, or a combination of a product and location, or a service and opening hours.

No matter how you slice it, Voice Search is here to stay and thrive. Deal with it! It might make you rich…

2. Live Videos

Facebook, YouTube and many other video streaming websites and apps now allow for live streams, and since in most cases the sites or apps are free, Live Videos are not only one of the newest digital marketing trends around, it’s also one the most cost effective!

Be sure to leverage the technology and trend, and remember, Keep It Super Simple!

You don’t need fancy video equipment to promote your products or services, just do it with a smile and do your best to engage your audience by inviting them to ask questions in the comments section, which will produce even more awareness at no cost to you.

3. Browser Push Notifications

Another fairly new digital marketing techniques involves opt-in based web browser push notifications, you know the ones, those little popups that show up when you least expect them?

Annoying as they may be, for those who are lucky enough to have their audiences opt in to receive browser push notifications the ability to reach segmented members of their audiences in real time has proven to be a tremendously successful digital marketing strategy.

There are numerous ways to implement browser push notifications, some are even free so it makes perfect sense to implement this feature on your website, or use a 3rd party service it’s up to you! whatever you do when it comes to browser push notifications, the one thing I wouldn’t do is ignore it. :P

I hope you are enriched by this post, and I wish you a prosperous 2021! #TGBATG