The Cybergenica Blog

Are you leveraging Google Hangouts to Generate Leads?

marketing-with-google-hangoutsWhile Google Hangouts is nothing new, its ability to drive targeted traffic to websites has become a reliable way to generate more leads cost effectively.

Ever heard of the saying “an apple a day keeps the doctor away?” Well, the old saying rings true with Google Hangouts as well. “A Google Hangout a day keeps sending leads your way!”

Since they are a perfect example of OPR (Other People’s Resources), Google Hangouts are a powerful way to:

A) Grow your social media presence,

B) Nurture your network relationships, and,

C) Expand your search engine exposure.

All you need to partake and lead Google Hangouts are a computer or mobile device equipped with a camera and microphone.

Of course, you’ll need something interesting to discuss, that’s where Cybergenica and Glorious Media come in. But, if you’re a DIYer and/or too cheap to hire professionals, here are ways you can leverage Google Hangouts to generate leads:

1. Create video interviews as content (or research) for your blog, book, online products and membership sites.

One of the best aspects of video interviews is, when uploaded to YouTube and optimized intelligently they double as video marketing pieces. Use a keyword driven title, description, tags and annotations and you’re got yourself a full fletch video marketing campaign on top of the exposure you already got from the Google Hangout itself.

2. Provide valuable online coaching/critique sessions.

Because you are the only person in the world blessed with a unique perspective, your opinion matters to others. Through Google Hangouts, anyone is able to leverage social media and video capabilities to grow their business or ministry.

Plus, there’s no better way to share your testimony and fulfill the great commission!

3. Solidify your expert status by holding live classes on your topic.

Live classes through Google Hangouts provide a worldwide platform from which to pitch products or services. And, once again, these online hangouts hold phenomenal potential to be used as part of a video marketing campaign.

4. Provide killer customer support.

Google Hangouts allows the smallest companies to offer state of the art customer support, leveraging Google’s top of the line audio and video streaming technologies.

Such a setup would otherwise be far too expensive and out of reach for most companies.

Call on us to help you maximize your Google Hangouts experience through engaging graphics, various industry relevant topics as well as a plan of action that’s certain to help you reach or surpass your Internet Marketing goals.

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