Case Study: New Jersey Chef Leverages Google Hangouts to Generate Leads

A personal chef was looking into Google Hangouts to drive more business to his website. But, with no strategy in mind, and very little SEO experience, he was recording hours of video yet showing little, if any business growth.

Franco came reached out enraged over the countless time he invested in Google Hangouts, and he wasn’t in the mood for consulting.

He wanted results – Fast!

Using existing Hangout recordings provided free of charge by YouTube, each video page was optimized and a revived YouTube channel helped Franco gain thousands of views, which in turn resulted in dozens of new high profile customers in his small New Jersey town.

Turns out it’s true, when used intelligently, Google Hangouts does work!