Cost Effective Aggressive Internet Marketing

Aggressive internet marketing means full-blown marketing and promotions that exceed any businessman’s expectations. In today’s competitive market, a business needs fierce internet marketing. No more, no less. But to make it low cost? Is that even possible? How can something so aggressive be affordable?

Luckily, you can avoid expensive internet marketing if you know what to look for when comparing internet marketing agencies that will produce maximum ROI. Be keen and alert and know what’s going on both on and off the internet in your industry. The following will help you discern if your chosen internet marketing company fits the bill.

1. Does your internet marketing company offer Web Design?

To be aggressive you will need a top notch web production team. Even if you know HTML, it is still more advisable if a professional team handles design and production for you. Some internet marketing companies offer web design to make sure that your needs are met. Nowadays it’s a must that marketing is integrated into the web design. You should expect to spend a minimum $2,500.00 on SEO enhanced web design, a solution that will pay off in the long run.

2. How many Keywords is your website targeting?

Trying to focus on too many keywords or key phrases will likely impact your overall rankings negatively. Creating smaller, more targeted web pages with content that emphasizes only on a few keywords will serve you much better. Remember to push the envelope and try thinking outside the box when it comes to keyword selection. Typos, awkward sequences or abbreviations, if it’s likely  your potential customers will search for it on Google, your site’s listing should rank highly enough to get their attention and drive them to your website.

3. How search engine “Compatible” is your website?

Internet marketing is coined “aggressive” only if it is a 100% search engine compatible. There are only 4-5 major search engines to concentrate your SEO efforts on. Before you invest in top notch internet marketing, make certain your website complies with W3C standards. Using online tools, your internet marketing consultant should be able to provide you a details search engine ranking report including any error or incompatibility with search engines.

4. Do you know your Competitors?

Affordable aggressive internet marketing pushes your business forward by taking note of your competitors. Analysis and evaluation of the competition is mandatory to figure out your shortcomings and advantages over them. Competitive analysis is a critical part of any successful aggressive internet marketing campaign. Using proven comparative methods, data is collected and analyzed to provide a clear picture of your competitors’ effort, their success and the market share they sustain through their internet marketing efforts.

5. What is your current internet marketing ROI?

How can you improve on something when you don’t even know where to begin? The issue with too many failing internet marketing endeavors is the lack of data and more importantly, data interpretation. It’s your money! You should know where it’s being spent AND what it translated into thereafter. Every month collect data that you in turn process and analyze. The resulting analysis either justifies the campaign be extended or, that it should be modified or terminated.

If you’ve procured the right answers for the previous questions, then you can finally say: “Now that’s low cost aggressive internet marketing.”